Many people hear the word network marketing and the first thing they think of is having to sell their friend something they don’t really want.

If that is your concept of network marketing then you have been taught wrong or not at all.

Network Marketing is about building relationships of trust with people it is NOT about selling a product or business opportunity.

Once you have a relationship of trust built, then and only then can you introduce them to a product, business opportunity or whatever else it may be for that matter.

Because you have taken the time to build a relationship of trust, they will be more inclined to listen to what you have a say.

So go out and build relationships and watch your business grow.

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I came across a neat little widget that will turn any page into a capture page.  Check out the link on the right side or click on business opportunities at the top.

The biggest problem when you have a web page is being able to capture information from visiting your website.  This neat little widget turns any page into a capture page.  It works great on Facebook Pages, Twitter Pages and more.

The neat little thing is that you can become an affiliate with the company and earn income while at the same time capturing information from those who visit your sites

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I got a great little book today from a friend that I just met a couple of weeks ago. The book is titled “The Watermelon Sale, a story with heart”.  The author of the book is Kevin Allen.

Kevin Allen is a master sales man, marketer and net-worker.  He is one of those who gets a call to evaluate a product, set up a marketing program, train the sales people, and set up the networking opportunity.  As a distinction he has specialized in network marketing for over 20 years.

The lesson taught in this book we all know and have experienced.  The lesson is taught to us in the form of a story about a Scoutmaster and the boys he works with. The Scoutmaster in this story is a master salesman and he would tell the boys, “We are all salesman, no matter what we do or become, so let’s be as good at it as possible.”

The watermelon sale involves giving the people a taste of the heart of the watermelon, the most succulent part of the melon and then telling them they can have the rest of the melon for a price.  The point is we must sell the heart of whatever it is he have, not the differences or the trinkets but the heart. If we sell the heart they will buy.

The trick to often is find out what the heart is and sell it.

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